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Article: Laori and sustainability


Laori and sustainability

We at Laori are actively committed to our environment and future generations. For this reason, we are committed to continuously reducing the ecological footprint of the Laori Juniper No 1 . From the very beginning, it was important to us to act regionally and responsibly in all areas.

For us, the four pillars of sustainability are particularly important. These are economics, ecology, social and culture. This means that we protect our environment and nature and work justly, fairly, ethically and transparently. We do not rest on our previous successes, but rather work to continually improve.

Our vision

Our vision for the next few years is to minimize our footprint in order to maintain a livable planet for our future generations. It is particularly important to us to become a climate-positive company. Climate positive means that more CO2 is compensated for than was caused.

Climate-neutral packaging

If you order your Laori Juniper No 1, it will be shipped plastic-free, in recycled packaging without filling material with DHL Go Green.We also made sure to make our label as sustainable as possible. Our bottles are therefore covered with a label made of eco-friendly paper, which is certified and unbleached. This means our packaging is almost plastic-free. Why only almost? Unfortunately, our last plastic pain is our sealing capsule. However, we have good news for you, as this capsule will soon be replaced with a paper seal. This means that not only our shipping but also our packaging would be completely plastic-free. For us, this is a further and, above all, important step towards more sustainability.

Reusable packaging

You probably already know, but we'll mention it again: our bottles are made of glass and have a wooden screw cap. This makes them perfect for upcycling because you can easily reuse them and of course also use them for cool craft ideas. How about, for example, a cool Laori Juniper No 1 lamp? There are no limits to your creativity here.

Organic ingredients

The best quality of our raw materials is important to us. For you, but also for nature. That's why we only use selected organic herbs for our distillates. This is not only better for the environment, but also tastes much more intense. Botanicals such as juniper, rosemary and cardamom give Laori Juniper No 1 its typical gin taste.

We also rely on short processes for the ingredients of the Laori Juniper No 1. Our organic raw materials are grown in France and processed fresh. In general, we do not use ingredients that we cannot explain and ingredients that we cannot pronounce have no place in our Laori Juniper No 1. We also avoid artificial flavors and added sugar.

We do not have organic certification for our Laori Juniper No 1 because we have to add preservatives. This improves durability and means you can use your Laori Juniper No 1 for longer. Food safety, and therefore your safety, is more important to us than organic certification.

Transparency is very important to us

At Laori we focus on quality instead of quantity - and on transparency! You can read exactly what's inside on our bottles and on our website. All of our ingredients and a nutritional table with the most important information are printed. It only contains what is written on it.

This also sets us apart from alcohol-containing products. Why, you ask? In contrast to other packaged foods, neither a list of ingredients nor nutritional labeling is mandatory for alcoholic beverages with more than 1.2 percent alcohol by volume. Weird, is not it? Well, for us it's clear what's in it. With Laori you know exactly what you are getting!

Laori relies on short routes

We at Laori try to keep our production radius as small and regional as possible. We therefore opted for the shortest possible route for all production steps. This starts with our bottles produced in Europe and continues with our raw materials, which are grown and processed for us in France.

We work with a small farm and distillery that has energy self-sufficient houses. This means that they use their own, locally available energy sources and sources instead of being dependent on external energy suppliers. This means that our raw materials are produced with 100% natural electricity!

Finally, our Laori Juniper No 1 is mixed into the finished product and bottled in a small company in Brandenburg, very close to Berlin.

Our social responsibility

With Laori we are making a significant contribution to social change towards less alcohol consumption. In this way, we create a pleasure experience that is equal, healthy and has no harmful effects on our society.

Our goal is an inclusive society in which everyone can participate - whether with or without alcohol! We want the bar culture to continue in the future, regardless of alcohol consumption.

Where do you get your Laori Juniper No 1?

You already have Laori Juniper No 1 at home, but you're lacking drink inspiration? How about, for example, a delicious Laori Mule with ginger and therefore perfect for the cool autumn days?